Opinions expressed by Minority Mindset contributors are their own.
Is probably what a lot of entrepreneurs heard when they started their businesses. Shoes with holes? No one would buy those. Well, those are Crocs and they’ve sold 300 million pairs.
A social media site that only allows 280 characters in a single post? LAME. They’re totally not going to have a user base. Well, that site is Twitter and they’ve got around 321 million monthly users.
Do you have a bizarre business idea? I bet some people are calling it moronic. Well, here are 3 unusual businesses that found success. Let them inspire you to create yours!
1. Rent A Chicken
Who would want a rental chicken?
Not me. I have a cat and that’s enough. Of course, I’m working on bulking up now and fresh eggs would be wonderful to have, but I’m NOT taking care of a chicken. I don’t want to rent or own one.
I wouldn’t think there’s a market for this type of business, but I’d be wrong. A couple in Traverse City, MI started renting out chickens after city ordinances changed. They received lots of questions from friends on how to raise chickens and that led them to find the business.
So, people who want farm-fresh eggs on a routine basis can try out a rental chicken to see if they’re capable of raising one of these crazy birds. It’s definitely not your average idea, but it’s working! They charge around $250 per rental! Sounds like good money to me.
2. Boyfriend/Girlfriend Body Pillow
People love snuggling. It’s an awesome, warm, and somewhat intimate activity. Unfortunately, snuggle buddies aren’t always around–queue the Boyfriend Body Pillow advertisement.
Yet another Michigan based company, Deluxe Comfort, introduced these cuddly objects into the world. Now, they’re sold at retailers like Walmart, Target, Ikea, and the behemoth Amazon. Each one goes for around $35!
Millions of people are buying these up! The reason is simple too, humans hate feeling alone.
3. I Do, Now I Don’t
I hate it when I propose and then a few months later my fiance leaves me. It’s the worst! Well, at least she left the ring and I can get a full return, right?
That’s basically what happened to Josh Opperman, the Co-Founder of I Do, Now I Don’t. When he tried to sell his ex-fiance’s ring back to the jeweler they wouldn’t give him full price.
Instead of whining and bemoaning his situation Opperman created an online platform in which people could sell their engagement rings to those looking to purchase one. Boom!
Both parties were satisfied. Opperman should really thank his ex-fiance for helping him create such a successful business.
I bet these founders had friends that thought they were crazy. Looks like that’s just part of the recipe for victory! Massive success doesn’t come from average ideas, average goals, and average work. You have to be crazy about your goals, crazy with your work ethic, and crazy with your discipline.
So, get out there and make all your crazy dreams a crazy reality.